https://www.eventbrite.com/blog/creative-event-promotion-ideas-ds00/
The above link deals with –
- Take advantage of event discovery sites (see https://www.eventbrite.com/blog/event-promotion-websites-ds00/)
- Enable native checkout
- Gear your content marketing efforts toward leadership
- Create an infographic
- Launch a YouTube channel
- Explore podcasting
- Empower speakers and partners for your promotions
- Step up your email game
- Get a boost (see https://www.eventbrite.com/boost/)
- Consider ad retargeting
- Invest in professional photography
- Empower your grassroots marketers with badges
- Partner with a sponsor
- Zero in on a bona fide social influencer
- Hire a brand ambassador
- Turn attendees into event ambassadors
- Shift the focus from promotional to conversational
- Tell stories with social media
- Limited-time offers
- Encourage widespread sharing at your event
- Search for lookalike audiences
- Create an event community
- Orchestrate a social media ticket giveaway
- Network at similar events
- Partner with another event
- Invitation-only sessions
- Integrate your CRM
- Connect a web analytics tool to learn from activity
- Donate tickets
- Recap the experience
